Good Shocks and struts keep applied downward pressure to keep the tire in firm constant contact with the road at all times. They can: contribute to a smoother driving experience, help decrease drive and squat during hard braking situations, and reduce the force of forward gravity when braking under a panicked situation (helps avoid accidents!).
The constant rumble and vibration from bumpy roads is tiring and can cause you problems. Loopwheels reduce vibration on average 65% compared to a traditional spoked wheels.

Loopwheels ($300+) give you that comfortable ride you’ve been looking for. If you have a folding commuter bike like a Dahon Mu Uno, which doesn’t come with its own suspension system, then you neeed to take a look at Loopwheels. These suspension wheels allow you take bumps, curbs, and potholes in comfort with reduced vibration. The Loopwheel doesn’t fit every bike. It’s a 20″ wheel with specific clearance requirements, so check out their Kickstarter page to see if your bike is an option.
A shock absorbing wheel has its limitations. For starters, special rims would have to pair with these spoke-shocks. Plus, the high cost of shock absorbers suggests this wheelset would be extremely expensive, and the weight of the wheel would, presumably, be much heavier than traditional wheels.